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Our Leaders

SME Assist is a platform for Subject Matter Experts (SMEs) and Small and Medium Enterprises (SMEs) to meet and exchange tips, resources and guidance to new and existing business owners.

For trainers, coaches and consultants, this is a dedicated space to share their expertise, knowledge and experience, whereas for business owners it is an avenue to share their success stories, experiences, observations and opinions.

This makes you, our contributors, and you, our readers, our leaders.

Having said that, there’s still a need for some place for the buck to stop, and it’s with the three of us below:

Sanmuga Thavamoorthy, Managing Editor

A former journalist and editor in different publications over the years, Shan (as he’s called) decided to start up SME Assist to fill a vacuum he saw in how SME’s were supported in their growth and development.
He’s always open to new ideas and discussions, and can be reached here.


Sri Murugarasan Muthukrishnan, Technical Director

An IT Consultant and trainer, Sri has spoken on international conferences on Big Data Analytics, IT operational Security and variety of other topics. He believes in the future of computing, and sees the way forward for organizations as adapting to, instead of resisting AI.
He is a strong believer in healthy lifestyles, and together with his wife he can be found on a trail somewhere during weekends. He can be reached here.


Soo Hoo Yoon Hunn, SME Director

Soo Hoo is the former President of the Malaysian Association of Professional Trainers and Coaches (MAPTaC) and current Asia-Pacific Director for the Global Trainers Federation.

Highly sought after as a Master Trainer, his passion for SMEs shows in the results they achieve after he works with them. He can be reached here.


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